Small Agency of the Year, Southeast, Gold: Breensmith
Differenter’ Shop’s Arsenal Includes Flattened Pedestrians and Singing Clowns
Breensmith’s unusual (if ungrammatical) motto, “Differenter Is Betterer,” speaks to the kind of work the 10-person agency has been doing, including campaigns that put flattened pedestrians on the windshields of Atlanta streetcars or using terrifying singing sad clowns to make a point about corporate culture for client Kabbage. The Atlanta-based agency counts among its clients Cancer Treatment Centers of America, D4C and Black Book. Revenue in 2015 was up to $2 million, from $900,000 in 2014. Projected revenue for 2016 is $3 million.