MATTER

  • 16 Jul Miami Ad School: 828 Internships Per Year and Counting

    Atlanta Creative Shop Chemistry Joins the Roster of Ad Agencies, Design Firms, Social Media Platforms and Brands Partnering With Miami Ad School to offer our students real-world experiences.   Pippa Seichrist • Co-Founder @ Miami Ad School   Chemistry Executive Creative Directors (and Miami Ad......

  • 13 Jul MATTER | July 13, 2018

    Every week, our senior strategist David Choe puts together a link roundup of links that he likes and sends them around the office. This is that list, presented unabridged.   Summer sauntering is over.   Actually, not sure if it ever started. It’s been busy,......

  • 06 Jul MATTER | July 6, 2018

    Every week, our senior strategist David Choe puts together a link roundup of links that he likes and sends them around the office. This is that list, presented unabridged.   I don’t know about y’all…   But having a Wednesday become both a Saturday and......

  • 13 Jun “Passion creates hustle.”

    It’s one of the helpful insights we learned from our Q&A with Farrar Langlois, Chemistry’s new VP of Human Resources. “No, it’s pronounced Farrah,” is another.   How did you make your way into HR? I started out as a Finance major in college and......

  • 10 Apr Wendy’s For The Culture

    By: Shanelle Pickraum I love it when brands stand out for great strategy, creative and execution.  Wendy’s drew a line in the sand with their mixtape on Spotify called “We Beefin“! In the current “fast food wars” between them, Burger King and Mc Donald’s we have seen them......

  • 01 Mar Media For Brands On A Budget

    by AdExchanger // Thursday, March 1st, 2018 – 12:04 am   “Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media.   Today’s column is written by Jason Dille, vice president of media at Chemistry.......

  • 18 Dec Chemistry’s Top 3 Gift Choices of 2017

    By: Sarah Beth Nelius We all have that one gift in mind we want to receive at the end of the year. It might be the hottest new item on the market you can’t go a day without seeing a commercial for, or maybe it’s......

  • 15 Dec Holiday Advertising

    By: Celeste Hubbard The holiday season is officially upon us. It’s the time of year where the most emotional, elaborate, and effective ad campaigns drive a fifth of all retail sales for the entire year. But at their best, holiday campaigns can impact much more......

  • 08 Sep Culture Q&A w/Ned Show

    If you had to define your corporate culture in four words – and one of them can’t be “fun” – what would they be? The culture at chemistry is really about honesty, transparency, humility and hustle.   How can undergoing a merger or acquisition influence......

  • 21 Aug How To Amplify Brand Awareness with Influencers

    In today’s social media addicted world, it’s not surprising that there is a new definition of what it means to be an influencer. Simply being funny, sharing advice or providing useful tips that appeal to thousands of consumers can turn virtually anyone into a social......