miller’s ale house
how to stay upbeat and up a notch during an economic collapse
While COVID-19 was causing the restaurant industry to fall apart, Chemistry helped Miller’s Ale House successfully pivot to a takeout and delivery model. We simultaneously launched a new brand campaign for Miller’s that not only increased awareness, but increased sales at a critical time.
1220%
Increase in online orders YoY
-91%
In cost per acquisition YoY
101%
Increase in social engagement