Some things can be planned for. Global pandemics cannot. So when New York Life and Cigna came together to establish the “Brave of Heart” fund to help families of frontline healthcare workers, they needed an agency that could become part of the team…overnight. In just three weeks, we went from wireframes and content outline to a fully functional, heart-felt website. A website that helped make a difference. Which is more proof of the good that can be done when we all work together.